Description
Specially designed for middle and grassroots managers of cross-border e-commerce and foreign trade enterprises, it splits into two core modules: “theory” and “practice”. It not only helps you build a systematic management knowledge framework, but also teaches you hands-on to solve practical problems in cross-border team management, performance optimization, and compliance operation.
Theoretical module (live broadcast on 4 antennas)
Core content: Cross border industry trend analysis, management underlying logic, cross-border team organizational structure design, overseas market compliance points, and data-driven management methodology.
Supporting services: electronic textbooks+industry research reports+community Q&A (once a week)
Value highlight: The lecturers are all executives with over 10 years of experience in cross-border enterprise management, rejecting empty theories and only discussing practical knowledge that cross-border personnel can use.
Practical module (training under 3 antennas)
Core content: Practical implementation of KPI design for cross-border teams, optimization exercises for overseas promotion accounts, disassembly of cross-border dispute cases, and application of management tool templates (including performance tables, scheduling tables, and compliance checklists).
Supporting services: one-on-one homework review+toolkit (10 sets of downloadable cross-border management templates)+graduation practical certificate
Value highlight: Real cross-border enterprise cases are fully restored, on-site simulated management scenarios are created, and students can bring them back to the company after learning.

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